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ÉLORA is a conceptual luxury skincare campaign created as a 3D product visualization and commercial project. The visual direction combines refined product design, contemporary compositions, sophisticated lighting, and photorealistic rendering to create a premium beauty aesthetic.
A key element of the project is the use of a model with vitiligo, allowing the campaign to explore realistic skin textures, tones, imperfections, and material response in close detail. Rather than treating realistic skin as a technical challenge alone, the project uses it as part of the visual language, bringing greater authenticity and human presence to the product imagery.
The project is currently being developed as a complete 3D commercial, combining product visualization, realistic materials, character rendering, lighting, and cinematic motion.
ÉLORA is an exploration of luxury skincare through the lens of photorealistic 3D. The project challenges me to achieve a high level of realism across both manufactured surfaces and human skin, while maintaining a refined and commercially relevant visual direction.
The ongoing project demonstrates my ability to combine product visualization, realistic materials, character work, lighting, and motion into a cohesive premium advertising experience.